Monday, October 5, 2015

Career Services Event: LinkedIn

On September 28, 2015 I attended the LinkedIn event hosted by ASU Alumni and Career Services here at ASU. This event was really great because Rob Humphrey, who works at LinkedIn delivered a talk about how to improve your LinkedIn profile. I had a LinkedIn prior to this event but it was definitely not very developed. Rob gave us ten tips about how to make your profile stand out and there was an opportunity to take a headshot for your profile. On a side note they also provided snacks and drinks and they were delicious. They were filming this event and I'm pretty sure I'll be spotted on that video multiple times going up to get more snacks. I included below the link to the event if you want to watch it (or spot me!) and the tips that Rob provided.

Creating a profile:
  1. Personal mindset=spend time
  2. Professional mindset= invest time (visualize)
  3. Add a professional photo (14x times more views)
  4. Write an attention grabbing headline (explain what it is you do/ show your passion & value)
  5. Write a compelling summary (aspirational, what are you about, attention grabbing career accomplishments, 40 words or more, keywords)
  6. Detail work experience- 12x more views
  7. Add examples of your work in photos presentations & videos (visually dynamic), can be under summary and/or work experience
  8. Recommended for you section: Find Discover Follow, industry experts
  9. Include volunteer experiences and causes you care about (6x more views)
  10. Publish (status update, share your knowledge, perspective or what you care about with a status update: concrete updates about your passions etc.) Content about certain topics may get more views than others, LinkenIn channels different content and alerts specific audiences---- look at the calendar
  11. Be different!
Staying informed and connected

  • follow companies (based on your own personal interests to generate jobs etc)
  • connect to (25) people to be useful - filter based on quality connections
  • Profile->My network->find alumni-> filter results->search by job establish connections
  • Pull the trigger- aka just connect with that person  

You can watch the event at this link: http://www.ustream.tv/recorded/74381269 
 



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2 comments:

  1. Ashley ThompsonOctober 7, 2015 at 8:09 AM

    I really wish I would have gone, it sounds like a great event and extremely helpful for future career considerations. I was just wondering what considerations might be made in your profession that you would like your future to be in that would be important to bring awareness to on your profile. Just a thought.

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  2. Beau KebodeauxOctober 8, 2015 at 4:04 PM

    Lauren

    Wonderful work on attending the LinkedIn Career Services Event! I had a headshot taken for LinkedIn about two years ago at an ASU Career Fair, hated it - never used it. As for LinkedIn, I felt that it was a professional social network and unnecessary at this point in my life since I am still an undergraduate. I do feel that it is important to present yourself properly in a public manner and I hope to attend these workshops in the future.

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